Founder/President Gregory + Vine
BUSA Board member Helen Gregory has worked in strategic branding and communications for the beverage and hospitality industry for over 20 years. She is the Founder/President of Gregory + Vine, a lifestyle and digital marketing agency representing a dynamic client list that includes CIVB/Vins de Bordeaux, D.O. Rías Baixas, Viña Don Melchor, Hammeken Cellars, MGP Brands and DAOU Family Estates. Helen was previously the communications manager for ICEX/Wines from Spain and a brand management leader at Kobrand Corporation, overseeing Maison Louis Jadot and Champagne Taittinger. Her agency work has encompassed strategic campaigns for Moët Hennessy USA, Rémy Cointreau, STOLI and Constellation Brands, as well as multi-annual regional programs for D.O. Ribera del Duero, Prosecco Superiore and Vins de Sud de France.
A graduate of Princeton University with a B.A. in Politics/Economics and a recipient of the prestigious Jean Monnet Fellowship in Business from the Ecole Polytéchnique in Paris, Helen speaks French, Spanish and Italian. Helen actively supports equity and inclusion initiatives as a corporate member of Women of the Vine & Spirits and received a Woman of the Year Award for Excellence in Marketing from the National Association of Women. Gregory + Vine is certified with WBENC, considered the gold standard for women-owned businesses in the U.S.